Blue Ocean Strategy

Overview:
Blue Ocean Strategy is about creating a new market rather than fighting in a highly crowded market. Blue Ocean Strategy stresses upon identifying an unmet need in the market and design products or services to satisfy that unmet need. This one-day program prepares the leaders of your organisation on the various steps involved in conceiving, developing and deploying a blue ocean strategy. The 8-Key Points of Blue Ocean Strategy are
1. It’s grounded in data
2. It pursues differentiation and low cost
3. It creates uncontested market space
4. It empowers you through tools and frameworks
5. It provides a step-by-step process
6. It maximizes opportunity while minimizing risk
7. It builds execution into strategy
8. It shows you how to create a win-win outcome

Who Should Attend?
This Blue Ocean Strategy course is suitable for middle and senior managers looking to set up Blue Ocean initiatives in their organisation.

Program Content:
• What is Red Vs. Blue Ocean?
• Creating Blue Oceans
• Analytical Total Framework
• Current Strategy Canvas
• Future Strategy Canvas
• 4 Actions Frameworks
• Critical Success Factors (CSF)

Date & Time:
22-August-2017 (Saturday) & 9 AM to 5 PM

Venue:
Fhyzics Business Consultants Private Limited
Level-5, Tamarai Tech Park, Thiru Vi Ka Industrial Estate, Inner Ring Road, Guindy, Chennai, INDIA 600032

Fee:
Rs. 9,750 + Service Tax
Register Now

Certificate:
The participants will receive a Program Completion Certificate titled 'Blue Ocean Strategy' on full participation of the program and completing the program requirements.


Testimonials from Past Participants


Trainer :
VENKADESH NARAYANAN, BSME, MBA, CBAP®, CSCP, NPDP, PMI-PBA®, CBPP®, CPRE-FL

Mr. Venkadesh Narayanan is the Principal Consultant at Fhyzics Business Consultants Private Limited and President at Product Development and Management Association (India) - An Indian affiliate of PDMA, USA. He is a Mechanical Engineer and an MBA with over 20 years of experience in Consulting, Business Analysis and Process Improvement. Mr. Narayanan is a former member of Indian Civil Services [IRAS 2000 Batch] and served at Indian Railways, Larsen & Toubro – ECC, Siemens (USA), Euro-Pro LLC (USA) and Latex International (USA) prior to joining Fhyzics. He is also functioning as an Approved WAREX Assessor for Confederation of Indian Industry – Institute of Logistics.

Mr. Venkadesh Narayanan is also a member of several professional bodies and holds the below certifications:
Certified Supply Chain Professional (CSCP), APICS, USA
Certified Business Analysis Professional (CBAP®), IIBA®, Canada
Certified PMI - Professional in Business Analysis (PMI-PBA®), USA
New Product Development Professional (NPDP), USA
Certified Professional in Requirements Engineering (CPRE-FL), IREB®, Germany
Certified Business Process Professional (CBPP), ABPMP, USA
Certified in Production and Inventory Management (BSCM), APICS, USA
Certified in Lean from Society of Manufacturing Engineers, USA
Certified in Six Sigma from Motorola University, USA
Certificate in Hospital Management, Sankara Nethralaya, Chennai,
HubSpot Sales Software Certified, HubSpot Academy, USA.

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