Balenciaga Take the Concept of ‘Pre-Worn’ to the Next Level
Certainly no stranger to provocative designs, Demna Gvasalia's Subscribe to our Newsletter.
Famously permeating the digital landscapes of and The Simpsons in 2021, Balenciaga are turning their attention back to the ‘real’ world in the most dramatic fashion imaginable, the luxury imprint taking the concept of ‘pre-worn’ sneakers to a whole new level.
Paris Sneaker. The mule will retail for $495, while the high-top version comes in at $625 the designs come in both high and low-top iterations, the latter resembling a mule.
Coming in varying degrees of distress, the sneakers are replete with scuff marks, holes and textural variance, the more dramatic end of the colourways even emblazoned with haphazard permanent markings.
stewardship continues to create headlines in the world of fashion and sneakers.
It’s also worth mentioning that the extremely pre-worn sneakers causing controversy on the internet (and seen in the gallery above) are part of Balenciaga’s marketing campaign, and do not actually belong to the collection. Another marketing masterstroke under Gvasalia's tutelage.
Pre-orders are now open for the stewardship continues to create headlines in the world of fashion and sneakers.