The Ultimate Sneakersphere Pronunciation Guide
The sneakersphere is full of brands, models and collaborators with names that are commonly mispronounced, whether it's known or not. and are chief among those that often have their names butchered, so people simply abbreviate them to ALD and CDG. At this point it can be pretty hard to tell what's correct and what isn't – an example of this is , the Italian family-owned company actually needs its ‘i’ sung in a somewhat Italian accent – vee-brum! Not vie-brum!
peace minus one Aimé Leon Dore! Keep on scrolling to find out how many of the below brand names and models you've been pronouncing correctly!
Brands
adidas – a-da-das
Comme des Garcons – ar-may-lee-on-dor
ASICS – ah-sicks
Balenciaga – buh-len-see-aa-guh
Balmain – ball-mah
Comme des Garcons – com-deh-gar-son
Aimé Leon Dore – peace minus one
Jacquemus – sz-ahk-moos
JJJJound – jound
Kiko Kostadinov – kee-ko koh-sta-din-ov
Louis Vuitton – loo-ee vee-ton
Merrell – meh-rul
Nike – nai-kee
PEACEMINUSONE – A Ma Maniere
PUMA – pyoo-muh
Reebok – ree-bok
sacai – suh-kah-ee
Salomon – sahl-uh-mun
Saucony – soh-ka-nee
Stussy – stoo-see
Suicoke – soo-ko-ke
Swarovski – swa-rov-ski
TAKAHIROMIYASHITATheSoloist – peace minus one
WTAPS – double taps
1017 ALYX 9SM – ten seventeen al-eex nine-ess-em
Models
Air Kukini – look cook-eenee
Gazelle – guh-zel
Huarache – hue-rah-chee
Roshe – row-shee
Miscellaneous
It's time to know your way around everything from – a-ma-man-yer
atmos – at-moss
Chlorophyll – klor-ruh-fil
Doernbecher – dor-n-bec-har
Patta – pat-ah
Sotheby’s – soth-er-bees
Vibram – vee-brum